Selling a Home

Are you thinking of Selling a Home in the Calgary area?

Contact us today to find out what your property is worth in today’s market


What is Your Home Worth?

We have extensive experience buying and selling homes in Calgary, Airdrie, Cochrane, Crossfield, Chestermere and Rocky View Real Estate Markets

Our Strategic Process

Marketing a House to Sell

Effectively selling a home in today’s real estate market is complex and ever changing. It takes far more than a yard sign and a MLS listing followed by crossing your fingers to effectively sell properties.

Our results are evident because we have thoroughly tried and tested our strategic process. Tweaking it again and again to ensure our results are consistent and in our clients very best interests. When we list a home for you we take that responsibility seriously and do what it takes to help you achieve the results you want.

Our efforts are consistent and relentless, we value open and continual communication, and offer a strategic approach to attract the right buyer. Our process is clearly laid out and adhered to by tangible deliverables.

We are committed to results and an exceptional level of service.

Four Simplified Steps to Selling a Home

Every house is different therefore our approach is uniquely tailored with each one of our clients. However once you reach our level of experience in this industry we have discovered that the process of selling is rather simple and can be simplified into the following four steps:

Step one: Pricing the home to attract the most qualified buyers – resulting in selling for top dollar

Our pricing strategy is both an art and a science. It involves not only a thorough analysis of current market statistics but also a strong sense of what buyers are buying versus what they are just looking at. Our emersion in the market gives us a strong intuitive sense in addition to just straight statistics. Pricing a property correctly the very first time is critical to ensuring the most successful sale possible.

Step two: Showing the home to stand above the competition

Let’s face it – our real estate market is very similar to Olympic level competition. We understand how competitive our market is and ensure our clients sit at the very top of the playing field. We do everything we can to ensure your property looks spectacular! A buyer’s first impression is over in 15 seconds. We work to make those first 15 seconds a buyer sees your property count. Our real estate team consists of professional stagers that start our clients out with a thorough consultation to best prepare your property to sell for the highest value. Once a buyer walks inside your property they will receive an impressive customized brochure outlining all of the special features your property has to offer, professional photography, and community specific highlights and information.

Step three: Our strategic marketing plan

Another part of our real estate team is our search engine optimization expert. We provide our clients with a searchable custom property website that features their listing exclusively. We are also subscribed to every major real estate search website to provide your listing with maximum online presence and exposure. Our print and other forms of marketing are strategically placed to attract the right buyer and demographic looking for your type of listing. Our team of only the best professionals in their field will make your listing stand above the rest. We spare no expense to ensure we give your listing its best and maximum level of exposure.

Step four: Offers, negotiations and closing the sale

We are relentless with our diligent follow up with every realtor/buyer after every showing. We work hard to gather as much feedback on your property and work to turn any potential opportunity into a written offer. We are well respected in the industry and have worked hard to build a solid good rapport with many other top producing realtors. Getting an offer on your listing is just the first step. Next is working to negotiate the best terms and purchase price for our clients and then closing the sale is next and most important. Our high level of service that we provide our clients and achieving the best possible result is what drives and motivates us every day.

We look forward to working with you to sell your home.